XXL - Sport Unites All

Sport unites us across conflicts. This is the message we want to convey in our new commercial. When the Olympic Games kick off in Rio, it will be a time of great sporting achievements, samba and colorful festivities. However, not everyone will be joining in the festivities. Because despite its beauty, Rio is a city of contrasts. In the shadow of the Olympic celebrations you will find the street children of Rio living in the Favelas where the glossy image of the Olympics is obliterated by poverty and tough
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