Ethical dilemma: The burger murders - George Siedel and Christine Ladwig

What’s the best way to handle a crisis in business? Dig into how different strategies can work when faced with an ethical dilemma. -- You founded a company that manufactures meatless burgers that are sold in stores worldwide. But you’ve recently received awful news: three people in one city died after eating your burgers. A criminal has injected poison into your product! The deaths are headline news and sales have plummeted. How do you deal with the crisis? George Siedel and Christine Ladwig explore the d