Volvo - For Life | AI generated Commercial

This is insane! This Volvo Commercial AI was done in less than 24 hours by just one person using artificial intelligence! 😱 Creator Rick Deckard generated all the shots with RunwayML Gen-3 Alpha using text-to-video, some small details were retouched in AE after the edit was done (logo, license plate, duplicate cars, etc). Shooting this on a real spot would take days or weeks and can cost up to $500,000 usd or more. AI will change advertising forever... #ai #commercial #volvo #marketing