The Power of Color Design in Tamako Love Story

Color design is one of the most important elements to visual construction and storytelling in media. Through color, you can communicate a thought, feeling, or idea as well as set the aesthetic tone of the work. Here, we dive into the color design process in anime production, focusing in on Naoko Yamada and Color Director Akiyo Takeda’s work on Tamako Love Story--a simple yet evocative tale that beautifully illustrates the power of a little red. This video was edited by Christopher “MrNiesGuy” Nies. If you’d like to see more of his work and request a commission, you can follow him on twitter @MrNiesGuy. If you’re interested in supporting the channel, check out my Patreon page here: Special thanks to Calvin Atkinson, Donny Southa, qwerty23131, Torotera, Martin Schroder, Phloppo, Lio, Vulture, Arthur Macias, Spencer Tucker, cetkaman, FateSteelTaylor, Daikichi, smoochymoo, Juan Manuel Cela, Xsevin, Akani, Lexi Dever, ultimatemegax, athleticalex195, Nick