C’N’C - Costume National S/S 2012 Campaign

DISRUPTED DIGITAL GENERATION For its Spring Summer 2012 campaign the brand C’N’C is celebrating the digital generation using the Tumblr platform as its keystone. — With its Tumblr and videos, the C’N’C campaign embodied by Jeanne Damas, has drawn inspiration from this extraordinary visual experience where the image is exploited, deconstructed, re-blogged, reinterpreted. Creative Direction by Al dente