DO YOU SPEND YOUR MONEY LIKE THIS?
Gaming? Smart-phones? Sneakers? What do teens spend their hard earned cash on? With some reports stating that as soon as 2020, Generation Z will account for 40% of all consumers, and spending over $40 billion, markets need to get savvy to their purchasing behavior. What does Gen Z spend their money on? Are they more likely to buy a home or car? What are their favorite stores? What is the actual age of the Generation Z or iGen?
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