Adobe Digital Marketing Symposium | San Francisco | September 24, 2015

General Session — Reinvention is a Journey 2:30 Welcome & Opening — Adam Justis, Director Marketing Cloud, Adobe 22:20 Presentation — John Bollen, SVP, MGM Resorts International 39:48 Presentation — John Sahagian,Vice President, Marketing, Baxter Credit Union 58:50 Mean Streets: Do You Know What Your Marketing Is Doing? 59:50 Featured Presentation — Mark Bonchek, Chief Catalyst and Founder, ThinkOrbit 1:29:12 Click, Baby, Click: Do You Know What Your Marketing Is Doing? 1:30:11 Outro Adobe Marke