Why Sony’s Beta Videotape System Failed--and failed hard (Part 1)

Technology Connections now has a Patreon! Link below The late 1970’s and early 1980’s were a frightening time to be a video enthusiast. Two formats are duking it out and trying to assert their dominance, and although Sony was first* to market with their Betamax machine, they were caught off guard by JVC’s competing VHS system which, rather than focus on pedantic details like cassette design and technical perfection, strived to make a cheap, versatile format that worked. This is part one of the story of t