Insights 2009: Experimental Jetset

Based in Amsterdam and founded in 1997 by Marieke Stolk, Erwin Brinkers, and Danny van den Dungen, Experimental Jetset has been consistently reinterpreting the implications of modernism, often from the perspective of a youth-based counterculture. The studio is perhaps best known to U.S. audiences from their appearance in the documentary Helvetica (2007), and their dogmatic use of that typeface has become a defining aspect of their work and has influenced new generations of graphic designers. Experimental Je