The Power to Persuade | Doug Stevenson | Talks at Google

Storytelling is an essential leadership skill. It will enable you to be more influential and persuasive and less technical and boring. It will set you apart and make you and your ideas memorable. Doug Stevenson is a former actor who has brought lessons from the theater and great storytelling to the corporate world. He has translated these techniques into what he calls The Story Theater Method for Strategic Storytelling in Business. While he has no intention of making you into a great actor, he does want to make you a “star”. In this interactive session, Doug will model effective business storytelling and show you how to apply his storytelling technology to your role in Google. He’ll even coach a few people on their stories to illustrate how you can be a better storyteller. If you want to be more engaging, interesting and convincing, Doug Stevenson will show you how.