Hard Knocks: A Dove Big Game Film | #KeepHerConfident

45% of girls are quitting sports – and low body confidence is the #1 reason why. We teamed up with @nike to create the Body Confident Sport program – our free, evidence-based tool, designed to help sports coaches support girls on their teams, build their body confidence and keep them in the game 💫 Want to help #KeepHerConfident in sports? Visit #Dove #DoveSelfEsteemProject #BodyConfidentSport #BodyConfidence #GirlsInSports