Solidarités International - Water ink

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water. Today, it is estimated that 3.6 million people, including 1.5 million children under the age of 5, die every year of diseases borne by unhealthy water, making it the world’s leading cause of death. Yet the public isn’t aware of it and political leaders do not demonstrate the drive it takes to end the terrible deaths. The campa