Since its global launch in 2018, Brawl Stars is now hailed as Supercell’s 4th franchise to exceed $1B in revenue. But did you know the game was nearly axed during production?
We sat down with Frank Keienburg, @BrawlStars Game Lead and former@supercell Player Experience leader to discuss embracing Community, his role as Game Lead, and building a culture of small yet powerful teams.
00:00 - Intro
05:08 - Early Career (WoW & Blizzard)
09:51 - Becoming a Leader & Managing Teams
14:30 - What is a Game Lead at Supercell?
21:52 - Supercell’s “Cell“ Structure
27:02 - Culture at Supercell
38:38 - THE Brawl Stars Story
52:49 - Community-first Game Development
59:30 - Brawl on YouTube
1:07:09 - Managing Burnout while Growing the Team
1:20:49 - Supercell’s Influence on Mobile Gaming
1:27:43 - Brawl Stars’ Innovation and Taking Risks
1:39:59 - Final Words
Brawl Stars:
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- Lester on Twitter:
- Doug on Twitter:
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