’KFC The Hard Way’ VR Experience Play-through

When we first saw KFC created a bizarre BioShock-esque VR training experience, we weren’t sure if it was the company’s next attempt at creating a brand engagement advert, or if KFC really intended on using the wacky chicken-frying escape room to train its employees. While the company says they’re actually using the KFC The Hard Way to train employees, they’ve also released the experience for free today on the Oculus Store for Rift—making it a little less clear of the company’s overall intentions. Check out