“ NO SMOKING ” 1960s SID DAVIS CAUTIONARY ANTI-TOBACCO / ANTI-CIGARETTE SHORT XD46854
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Made by Sid Davis, a prolific director of social guidance films, this anti-smoking film takes a blunt, no-nonsense approach to smoking cessation, arguing against the deceit of the tobacco industry with staged reenactments, stark narration, and bold title cards promising smokers a shorter life expectancy due to lung cancer (TRT: 10:21). It was apparently released in 1960.
Opening titles: “Sid Davis Productions Presents” (0:08). A man and woman walk through an open field. The man reaches for a pack of cigarettes in his front breast pocket (0:17). As he is about to light a cigarette for his female companion, the narrator interrupts them. “Wait a minute! Don’t light that cigarette!” (0:36). Title cards: “No Smoking. We acknowledge the technical contribution of Dr. Jeremiah R. Lacoe, M.D., whose convictions concerning the dangers and ill effects of the smoking habit led
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