That’s How

This commercial aired during Super Bowl XLIX. Its gripping story is meant to raise awareness about the heroin and prescription painkiller epidemic in the St. Louis area. A powerful new ad -- that premiered during Super Bowl XLIX on KSDK-TV NewsChannel 5 in the St. Louis area -- will help raise public awareness of the local heroin epidemic that has stolen the lives of thousands of young people and shattered thousands of families. The problem has become so serious that NCADA bought time during the local Sup