The Forgotten Story of Modulex: LEGO’s Lost Cousin

In the wake of their global success in the 1960s, the LEGO Group developed a new system of plastic bricks… for adults? This documentary explores the full story of Modulex, an obscure product line designed specifically for business use. Chapters: 0:00 - Intro 1:16 - Chapter 1: A Strong Foundation 6:08 - Chapter 2: Building From the Ground Up 12:07 - Chapter 3: A Scale Modeling Tool 16:02 - Chapter 4: A Layout Planning Tool 18:57 - Chapter 5: A Project Management System 22:39 - Chapter 6: A Signage Solution 26:36 - Chapter 7: Coming Full Circle 30:49 - Credits --------------------------- Support my work by leaving a tip: This video is for educational purposes and is distributed for non-commercial use. It is not monetized or sponsored. All video footage, images and audio recordings are the property of their original owners and are used in accordance with Fair Use principles. If ads appear on this video, it means a piece of media was copyright-claimed; this ad revenue is collected by the copyright holder and bypasses this channel entirely. This production is not affiliated with the LEGO Group or Modulex A/S. --------------------------- Further reading: MiniBricks Madness “Saving Modulex” by Barney Main “Old Bricks: What is Modulex?” by New Elementary --------------------------- Music: “Mr Handsome” by Ritchie Everett “Café de Manhã” by Martin Landstrom “Ridículo” by Martin Landstrom “Buenos Breeze” by Serge Quadrado “Você Não” by Clara Mendes “Sorvete de Limão” by Martin Landstrom “Crianças No Parque” by Clara Mendes “At the Campsite” by More Than Family