“Life is Electric“ Wins Cannes Design Grand Prix 2016 #CannesLions #Panasonic

Panasonic’s “Life is electric“ campaign, which asks, “Is it possible to ’see’ electricity?“, launched by the Marketing Division in Japan has won a Grand Prix at one of the world’s largest advertising competitions, “Cannes Lions International Festival of Creativity,“ (Cannes Lions). This is the first Grand Prix for Japan in the Design category. Learn more at