Egg Automation (1960)

M/S of a woman in a field removing part of the roof of a chicken house and reaching for eggs; C/U of her basket as she puts the eggs in it. Commentator says “The average poultry farm looks much the same as it has always done - and yet even here the inroads of automation are generally being felt, as you’ll discover“. M/Ss as she walks past hens in pens with her basket and puts it down on a small table outside a hut, beside some empty egg cartons. C/Us as she puts eggs into the cartons and seals them, then tapes a three-penny piece to the base. Commentator says “...at this farm near Chichester, in [West] Sussex, all they have to do is pack them in a revolutionary slot machine which does the selling“. C/U of sign reading ’Egg-O-Matic’; M/Ss of the woman walking along a road near the farm to a kind of vending machine. A notice below the ’Egg-O-Matic’ sign says “6 Eggs and 3d for 2’6“ which explains why there is 3d taped to each carton. She opens the doors of the machine to put the cartons in. C/U