How Hip-Hop Can Make Climate Action Cool | Samir Ibrahim, MyVerse and Kristen Warren | TED

Music can amplify social issues and inspire people to care about new (and sometimes unexpected) topics. But can it take something as dire as climate change and make it mainstream? With artists MyVerse and Kristen Warren as an inspiring opening act, social entrepreneur Samir Ibrahim suggests hip-hop and its stars can help us move from talking about the problem to rapping about (and acting on) solutions. Countdown is TED’s global initiative to accelerate solutions to the climate crisis. The goal: to build a better future by cutting greenhouse gas emissions in half by 2030, in the race to a zero-carbon world. Get involved at Learn more about #TEDCountdown: Twitter: Instagram: Facebook: Website: Watch the full 2021 TED Countdown Global livestream here: If you love watching TED Talks like this one, become a TED Member to support our mission of spreading ideas: Follow TED! Twitter: Instagram: Facebook: LinkedIn: TikTok: @tedtoks The TED Talks channel features talks, performances and original series from the world’s leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Watch more: TED’s videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy (). For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at #TED #TEDTalks #hiphop