The Tyre Collective

Tyres: The stealthy microplastic pollutant we never thought about. Tyre wear and tear is the second-largest microplastic pollutant in our environment. As we move towards an electric future, tailpipe emissions will reduce but tyre emissions are projected to increase due to the added battery weight. The future of vehicle pollution will not come from tailpipe emissions, but from tyres. The Tyre Collective aims to mitigate emissions by capturing them at the source, stopping them from entering our environment. The Tyre Collective team: Siobhan Anderson, Hanson Cheng, Deepak Mallya, and Hugo Richardson. *This video can be used for informational purposes such as media and personal web pages except for advertisement. Please clearly state copyright for the source of the material, “The Tyre Collective“. Any further questions, please contact us at hello@