Pepsi Unleashes Elton John, Melanie Amaro Super Bowl Ad

Well here it is. And it is quite the extravagant production. We like. Created by TBWA\Chiat\Day and titled King’s Court, the ad features X Factor winner Melanie Amaro singing a version of Otis Redding’s Respect recorded specifically for the ad to a kingly Elton John. The ad was directed by Noam Murro. Pepsi fans who Shazam the spot during the game will be able to view Amaro’s music video for Respect.