Sainsbury’s OFFICIAL Christmas Advert 2015 – Behind The Scenes

Watch our behind-the-scenes film showing how the story of Mog’s Christmas Calamity came to life, all the way from sketch to screen. If you enjoyed the story, you can buy the beautifully illustrated book here: Every penny of the profit from sales of the book will be donated to Save the Children to be used towards improving child literacy in the UK. To watch our Christmas advert click here: To find out more :