We Accidentally Started A Chocolate Company — Now It Brings In $162 Million A Year

If Tony’s Chocolonely founder Teun van de Keuken had his way, he would’ve ended up behind bars long before he created his popular chocolate company. The crime? Fueling slavery by knowingly purchasing a chocolate bar made with illegal child labor. Nearly 20 years later, Tony’s Chocolonely is not only one of the most popular chocolate brands in van de Keuken’s native Netherlands, it is known around the world. Produced by: Beatriz Bajuelos Supervising Producer: Jessica Leibowitz Camera: Federico Campanale Editor: Dennis Donovan Animator: Gene Kim Narrator: Nicolas Vega Senior Production Manager: Kathryn Mavrikakis Additional Footage: Getty Images, Tony’s Chocolonely Special Thanks: Mickey Todiwala, Marisa Forziati Subscribe to CNBC Make It.: Want to make extra money outside of your day job? Take CNBC’s new online course How to Earn Passive Income Online to learn about common passive income streams. Register today and save 50% with discount code EARLYBIRD: About CNBC Make It.: CNBC Make It. is a new section of CNBC dedicated to making you smarter about managing your business, career, and money. Connect with CNBC Make It. Online Get the latest updates: Find CNBC Make It. on Facebook: Find CNBC Make It. on X: Find CNBC Make It. on Instagram: #CNBC #CNBCMakeIt #TonysChocolonely We Accidentally Started A Chocolate Company — Now It Brings In $162 Million A Year