Dave Seger from Ikea Heights on Doin’ It With Ethan

Dave Seger is the creator and director of the hugely popular web series Ikea Heights. The entire series is a parody on a soap opera and was filmed entirely in an Ikea store without the knowledge of Ikea. Welcome to Ikea Heights, where just like in every other fictional soap opera town, there are your basic murders, affairs, and historical reenactments. Except here, there are random customers walking around in the background as they pick out their KAJSA TRÄD duvet cover. Dave takes us on a tour of Ike