PIXELYNX + NIANTIC: TEASER

PIXELYNX, the new gaming venture created by musicians and technologists Richie Hawtin and Joel Zimmerman aka deadmau5, and music and gaming industry veterans Ben Turner, Dean Wilson and Inder Phull, announced today that they have signed a deal with Niantic, the company behind the popular mobile game Pokémon GO. PIXELYNX will leverage Niantic’s Lightship Augmented Reality Developer Kit (ARDK), which empowers developers to create engaging AR experiences that inspire movement, exploration and connection at a global scale, to develop a mobile app version of their new gaming platform.