1962 Lincoln Continental: Executive Demo

Growing up in Pittsburgh, Rich Plavetich became a car enthusiast in his grandfather’s garage while the two of them worked on the white Lincoln Continental featured in today’s film. It came to the family in a roundabout way—the original Continental sold to his grandfather as a new car was in fact a used car, which was replaced with this “executive demo” example—but it set Rich on a path from an early age. At just 19 years old, he landed a job at GM Design, moved to California not long after that, and has bee